Buttons Galore & More is a craft supply company known for colorful embellishments, buttons, and creative accessories used by scrapbookers, card makers, and DIY makers.

Braven Creative partnered with the brand to modernize its e-commerce experience, refresh product presentation, and develop new revenue opportunities that would better serve its passionate crafting community.

Braven Creative led a comprehensive e-commerce and marketing initiative focused on improving the online shopping experience and creating new growth opportunities for the brand.

One of the most impactful initiatives was the creation and launch of a Subscription Craft Supplies Box, which transformed existing products into a curated monthly experience for customers. By combining improved merchandising, product development, and strategic marketing, we helped introduce a recurring revenue stream while strengthening the brand’s connection with its crafting community.

The combination of Shopify optimization, stronger product presentation, and the successful launch of the Subscription Craft Supplies Box created significant momentum for the brand.

As a result of these initiatives, Buttons Galore & More experienced 3× growth in annual revenue, while establishing a stronger e-commerce foundation and a new recurring revenue channel to support long-term growth.